How is "Last Minute" defined?
Every media owner has his own definition of ‘urgent’ and ‘last minute.’ And this depends largely on the requirement of the task at hand. At LMI we let you decide what ‘last minute’ means for your business and what your cut-off time is for offering your inventory to advertisers and agencies.
Will our regular sales be affected?
Last minute buys are usually top ups over regular media schedules, and don’t in any way eat into your pre-planned programme. Besides, last minute buys are ad hoc, varying day-to-day, month-to-month, and season-to-season. So media plans can never be built on last minute offerings alone.
How does LMI work in your interest?
Everything about LMI works in your favor. The quantum of inventory to be put up is left to the media owner’s discretion. All biddings are strictly confidential, with actual bid prices finally decided by the media owner and buyer.
Besides, the offer price on a last minute inventory would be a floor price and not a market price. You could have an internal floor price different from the displayed floor price, and an internal offload quantity different from displayed available quantity.
Are the transactions done on LMI guaranteed?
All trades are done only by registered members bound by a strict code of compliance. Since all traders are part of the same eco system, they already have active relationships among themselves. Retail buys happen only against confirmed payments.
Can undesirable brands / agencies can be blocked for a specific inventory?
With the help of the LMI admin, you could set up filters at the inventory level, for Brands/Clients that you wish to block.
What of the relationships you already have?
Trading at LMI does not in any way require you to give up those face to face interactions that you’re used to. It’s like in the stock markets where online trading is very popular, but relationship brokers are still going strong. By trading at LMI, you’re left with more time and greater control. You can make informed choices and take care of multiple deals faster. Imagine what this does for your profits when you buy or sell!
Will it lead to commoditization of media inventory?
LMI is not a replacement for people. In fact, it frees up time and effort, so that your people can focus more on developing relationships and understanding the market. By saving effort on bargaining, negotiations and actual buying/selling, you will be able to devote more time to meeting your client’s needs.
What are the Minimum system requirements to run the Lastminuteinventory.com?
Operating system
Windows 2000 Professional, Windows XP Professional, or Windows Vista 32-bit and 64-bit (Business, Ultimate, Enterprise) SP3 or higher is required for use with Windows 2000 Professional and SP2 or higher is required for Windows XP Professional.
Note: Microsoft Office 2000, Office XP, Office 2003 is required to use the Microsoft Integration features. If upgrading to Windows 2000 Professional, perform a clean installation with your Windows 2000 upgrade CD to avoid program incompatibilities.
Processor (CPU)
Pentium IV or higher or Pentium IV-class or higher recommended.
Memory (RAM)
512 MB minimum, 1 GB recommended
Display
The developed application will be best view under 1024x768 monitor resolutions
Presentations and Video Clips
Presentations should be best viewed in Internet Exporer 6.0.
Video clips should be best viewed with Flash 9.0 player .
Difficulty viewing pages?
If you have the above settings but still have difficulty viewing LMI pages, email us your browser type and version, PC or Mac, and the links or screens you were trying to access at support@lastminuteinventory.in. We will get back to you promptly.
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